What happens to coffee flavor over time if it is not kept fresh?

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Coffee flavor deteriorates over time when it is not stored properly due to oxidation, moisture, and exposure to air. As coffee beans age, their natural oils break down, leading to a significant loss of the original flavors and aromas that make fresh coffee enjoyable. Instead of becoming more pronounced or developing a sweeter taste, stale coffee typically tastes flat, dull, and less complex. The vibrant qualities that are sought after in freshly roasted coffee beans diminish, resulting in a brew that lacks the richness and character desired by coffee enthusiasts. Proper storage, typically in an airtight container in a cool, dark place, is essential to help preserve those delightful flavor profiles.

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